Visualizing the World as 100 People

Here’s a useful infographic for the demographics geeks among us.

According to this accounting, 15 out of the 100 are undernourished and one is starving. Thirteen have no safe water, 23 have no shelter.

Good to see that 83 are literate. Interesting that 22 can access a computer.

(Click the image to go to the original and explore it at full size.)

The World as 100 People

ARB — 2 April 2013

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Infographic Maps Physicians’ Use of Online Communities

Here’s an interesting infographic from Publicis Healthware International, a healthcare-focused communication firm based in Italy. I think this is interesting and potentially useful for marketers of pharmaceuticals, medical devices, and products and services directed at physicians — it gives some idea of how physicians are using social/professional media and identifies some of the trusted communities where they might be reached.

In an accompanying article, Publicis writes that

The proliferation of small and large communities is the result of physicians’ increasing need to share ideas and discuss clinical cases with colleagues in every part of the world.

The article categorizes physicians’ online social media (although “social” doesn’t necessarily express the purpose of these communities) in three ways:

  1. Specialty — focused on physician specialties and special interests — Publicis calls this “the long tail of physician communities”
  2. Location — country- or language-specific communities
  3. Trusted provider — communities that enjoy high confidence among physicians, such as those organized by professional societies
Following is the map/infographic. This image is reduced — you can click on it to link through to the full-sized original:

World map showing physicians' use of online communities

AB — 7 September 2011

Cisco’s Infographic About the Internet of Things

On the Cisco blog on July 15, 2011, Dave Evans, Cisco’s Chief Futurist in their Innovations Practice, posted the following infographic about the Internet of Things, which I’ve been writing about for a few years — see “Developing the Internet of Things and a Smarter Planet” and “Is an ‘Energy Internet’ Emerging?,” which touches on similar idea.

Click on this image to link through to the full-size original:

Infographic about the Internet of Things

I’m as much interested in the infographic as a method for the visual presentation of information as I am about the particular content of any infographic — in examining any of these presentations, I think it’s important to understand the data sources and to recognize that these graphics are simplifications of research that is often quite complicated.

I notice that author of this graphic says that by the end of 2011, “20 typical households will generate more Internet traffic than the entire Internet in 2008.” While the denizens of Casa Bredenberg no doubt generate a lot of traffic as Internet users, I doubt whether the objects in our house are right now generating 5 percent as much traffic as the 2008 Internet. Maybe if Progress Energy eventually gets its smart-grid rollout going …

AB — 18 July 2011